

10 Year Celebration Milestone
At Insight data we highly value our staff. We encourage and actively enable our talented people to progress through their careers. Gathering valuable experience, building their skills and develop them into a direction they wish. Two people who have proven to be invaluable to us are Kirsty Winter and Sean Payne, both celebrating their 10-year anniversary with Insight data. Continue reading

Cashflow crisis could be looming, says Insight Data
Insight Data’s CEO and industry consultant, Andrew Scott, warns that the industry could face a cashflow crisis over the next few months. “As an industry we’ve been focused on managing supply-chain issues and employment headaches caused by the pandemic and … Continue reading

Insight Data makes two key appointments
Specialist data supplier Insight Data has strengthened its award-winning team with two key appointments. Vicki Hall has joined as the company’s new Commercial Manager, bringing a wealth of experience in senior leadership and transformation having led a team of 90 … Continue reading

Celebrating a decade with Dekko
Salestracker helps trade fabricator grow from £3m to £21m in 10 years Ten years ago, trade fabricator Dekko Window Systems had ambitions to scale up the business and took the decision to subscribe to Salestracker to find and win new … Continue reading

The Insight Difference
Working Smarter not Harder When businesses look for a partner to work with when they wish to focus on improving marketing reach or are wanting to sustain client success, it can be a difficult and confusing process. Many business … Continue reading

Making Data Your Fuel For Growth
With so much data available to you, knowing how to make data work for your business, create sustainable growth and maximise opportunities, can really transform your goals. By taking steps between collecting information and reaching profitable outcomes, businesses can easily … Continue reading

Key characteristics of accurate data
If you are asking if your data is accurate, you must measure the value of the information you have collected. When sending out an email campaign, are you getting lots of bouncebacks? When you send your brochures out to your … Continue reading

Make Data The Most Important Part of Your Marketing Mix
Marketing is there to help you maximise your brand and profits, so why is it that data is always the last thing you think about when it comes to marketing? Jade Greenhow, Insight Data’s Operations Director, discusses why data should … Continue reading

Time to target Main Contractors and House Builders as Insight Data hits over 5,500 unique email addresses across the UK.
Following increasing demand for the dataset, the team at Insight Data have strengthened one of their most popular databases. Their nationwide database of Main Contractors and House Builders has now surpassed a remarkable 5,500 unique email addresses. Providing real-time information … Continue reading

Meet our Newest Team Members
As we look forward to a brighter 2021 and continue to focus on supporting our existing customers, the Insight team have recently made four key team appointments. These vital team members will continue to improve our offerings, products and services … Continue reading

Data: At the heart of everything we do
As the industry’s leading provider of marketing and sales intelligence and tools, data is at the heart of everything we do and that includes gaining regular feedback from our customers. Understanding how our services, products and solutions impact our customers, … Continue reading

“Generation rent to generation buy”? Or will it be “Generation buy now, lose out later”?
As the Chancellor of the Exchequer, Rishi Sunak reveals this year’s budget, a bold announcement of 95% mortgages was introduced to help keep the property market a float and give first-time buyers a realistic opportunity to jump onto the property … Continue reading

Npower app attack a stark reminder on how important it is to keep personal information safe
Npower, a well-known energy supplier, has been forced into shutting down its mobile app after a data breach exposed customer personal and financial information. The firm has yet to reveal how many accounts have been hacked but have confirmed that … Continue reading

Insight Data: It’s not all about increasing sales leads
6 Business strategies companies can use to maximise value and profits as discussed by Industry expert Andrew Scott When most people think of Insight Data, they probably think of marketing data. Marketing data can be a powerful tool when used … Continue reading

Christmas Opening Times 2020
Insight Data, the leading provider of prospect marketing data for the construction and fenestration industries have an announcement regarding our operational times over the Christmas period. We will shut down from 4pm on the 23rd of December 2020 until 8:30 … Continue reading

UK installers switch to new fabricators en-masse in 2020
An astonishing 23% of window and door installers in the UK have switched PVCu fabricators since March 2020. Based on a survey Insight Data carried out in October 2020, we estimate that almost a quarter of 7,825 PVCu installers have … Continue reading

Why email marketing is an essential part of your 2021 marketing plan
At Insight Data, we are currently preparing to launch a range of new email marketing packages. Due to a huge surge in demand for email marketing this year, we are extending our email marketing packages to a wide range of … Continue reading

Sean Payne Celebrating 10 years with Insight Data
Sean Payne, Insight Data’s lead software developer, celebrates his 10 year anniversary with Insight Data. Here he looks back over the last 10 years and explains how Insight Data has grown and evolved. There were 12 of us when I … Continue reading

Achieving business success from home: harnessing digital tools
Kirsty Winter, Insight Data’s partnerships manager explains why Salestracker could help your business navigate challenges posed by several local restriction challenges in 2021. We are hearing more and more from our customers that Salestracker, our innovative sales and marketing CRM platform, is helping them to navigate difficult challenges posed by … Continue reading

Construction sector ripe marketing opportunity
Is the construction sector a ‘now’ opportunity for businesses hoping to market their services or products? Here, Alex Tremlett, Insight Data’s resident construction industry expert looks at why this might be the case. 2020 has been a strange year for the … Continue reading


