Trade Counter GIANT Truemans celebrates 5 years with Insight
Truemans, one of the North of England’s largest trade counter depots, has recently celebrated 5 years working with Insight Data. Truemans: riding the trade counter boom Over the last decade, trade counters have steadily become one of the most popular … Continue reading
Relationship management made easy with Salestracker
Keep on top of client relationships like never before with Salestracker, the world’s first integrated sales and marketing system designed for the construction and fenestration industry. Salestracker fuses real time marketing data with powerful customer management tools. Featuring a dedicated … Continue reading
Ignore ‘builder installers’ at your peril…
Suppliers in the glass and glazing industry are missing a trick by ignoring a huge market of potential customers. Local builders now account for a significant proportion of the windows and doors that are installed in UK households, along with … Continue reading
New CRM alerts feature for Salestracker
Keeping in constant contact with your customers and prospects is the best way to win and increase business. Salestracker now provides reminder alerts to ensure you keep in regular communication with your customers. Keeping in contact with clients The modern business … Continue reading
Insight Data researcher wins national apprenticeship award
An apprentice with Insight Data has won a prestigious award at the National Apprenticeship Awards, proving that our staff know what it takes to succeed in modern business. After finishing a level 2 NVQ qualification in Customer Service in record time, Shirley … Continue reading
Why we work with the DMA
Last month, the DMA (Direct Marketing Association), an organisation responsible for promoting best practice in data management, visited Insight Data and found that we were compliant with all of their requirements when it comes to data compliance. Best practice data … Continue reading
Fully compliant for another year
Insight Data once again retains its title as the only data supplier to be awarded membership of both the Direct Marketing Association and the Glass & Glazing Federation for another year. Insight was the first data supplier in the UK … Continue reading
Major new website launch
Insight Data have always been committed to innovation. Our pioneering, real-time data and our fastidious approach to updating our prospect databases have helped to make us the UK’s leading provider of marketing data and CRM software for the construction, fenestration … Continue reading
Insight Data reveals Window Industry Billionaire Club
Insight Data, the market research and data specialists, has revealed the UK’s Top 30 PVCU fabricators with a combined turnover of almost £1billion. Insight Data Managing Director Andrew Scott said; “This really shows the scale and dynamics of our industry, … Continue reading
Insight Window Industry Market Report Infographic
Launched in 2012, the annual ‘Insight Report’ provides the clearest, most concise snapshot of window, door and conservatory companies in the UK. Rather than taking a small sample of window companies and scaling this up to get an approximate figure, … Continue reading
THE NEW INSIGHT WINDOW INDUSTRY REPORT – new report reveals big changes ahead
Compiled following in-depth research of some 15,000 fabricators and installers, the annual Insight Market Report, produced by Insight Data, provides the clearest, most concise snapshot of the UK window, door and conservatory industry in 2014. The year ended with 14,771 fabricators and … Continue reading
New appointment to head up expansion at Insight Data
Window industry data specialists, Insight Data, have implemented the next stage of their plan to expand and develop their range of prospect databases with the promotion of Alex Tremlett to call centre manager. In his new role, Alex will be … Continue reading
CRM Inactivity Alerts
Learn how to set email alerts that will notify you if prospects or customers are inactive for a given period of time. Continue reading
Builders database now has over 23,000 contacts and 15,000 emails
Insight Data, the specialist supplier of business data for the glazing and construction industry, has seen its Local Builders database soar to 23,000 contacts and 15,000 emails. Jade Greenhow, Insight operations manager said; “The window industry is changing rapidly due … Continue reading
Rehau fabricator Astraseal appoints Insight Data as launch partner
The UK’s largest Rehau fabricator, Astraseal, has switched to Insight Data as part of ambitious growth plans for 2015. With capacity for over 4,000 frames per week Astraseal plans to expand its trade network and work with key installers throughout … Continue reading
LEAD RANKING: How to improve your sales conversion rates
As the economy returns to growth companies are once again investing in marketing and sales lead generation. But what if your sales team aren’t converting enough leads into customers? One of the reasons might be the way you define leads. … Continue reading
Forget the marketing hype, it’s all about leads
Marketing has changed dramatically in the last ten years. The pace of business has increased, the number of marketing channels has exploded and the tools to manage it all ever more complex. Marketing managers are swamped, often spending as much … Continue reading
SSL Security and the headline grabbers
Online security is a hot topic at the moment. News headlines tell us about the latest security breaches as hackers and malicious groups hack websites, disrupt services or steal customer data and credit card details. As computer users log-on and … Continue reading
How generals would win the marketing battle
Great Generals know that having the best trained army and most advanced equipment isn’t enough to win the battle. Intel makes the difference between a successful campaign and defeat. It’s similar in marketing. Using old contact lists, search engines or … Continue reading
How to get 5 times better response with email marketing
Insight Data’s email marketing service is the most effective, targeted advertising and promotion solution for the glass, glazing and building industry. It regularly generates 5 times more response than other companies offering email marketing; creating more leads, more customers and more … Continue reading
